This is the third and final part of the Ascertus brand story with CEO and Founder Roy Russell, where we’ve looked at the past, present and future of Ascertus and the DMS industry. Our first blog was focused on how Ascertus came to be and how they manage to stay current after 22 years in the business. The second part focused on their new mission and vision statements, advice on how to keep clients happy and how companies can avoid the dreaded pitfalls of the DMS industry.
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A couple of weeks ago we interviewed the Ascertus CEO and Founder Roy Russell to understand more about how they came to be and how they stay current in an ever-changing technical landscape and the interest we’ve received has been mind blowing.
Ascertus launched their business in June 2000 with only two employees in a small office in Dock Street, London, E1. a long way both technologically and personally from where they are now. This was a time when there were no smartphones, no Alexa, no Gmail, no Netflix and no free shipping on anything. (Amazon didn’t introduce free shipping on orders until 2002 and only on orders over $99!).